Support for Women EntrepreneursWomen 60+ building independent careers every Tuesday. Ationable insights to redefine success. Purposeful Growth: Sustainable business strategies. Authentic Branding: Build trust. Smart Tools: AI & digital tools for productivity. Mental Sharpness: Stay vital. Reinvention: Inspiring stories. No fluff—wisdom from 68+ podcast episodes. Subscribe now!
Your Experience, Your Business: Turning Expertise into Opportunity
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Hello Reader, Despite the challenges, I’ve made significant progress on the Wisepreneurs website, updating content and writing several new articles based on my key categories. Whether you’re launching a business, refining your personal brand, or adapting to an evolving workplace, my goal remains the same: to provide clear, relevant, and practical guidance for independent professionals over 60. The core focus areas—Entrepreneurship & Freelancing, Marketing & Personal Branding, Future of Work & AI, Work-Life Balance & Transitions, Aging & Well-Being, and Support & Well-Being—deliver actionable strategies to help you build a sustainable business, embrace technology, and maintain a fulfilling work-life balance. These articles are not just theoretical; they stem from deep discussions on the Wisepreneurs Podcast, as well as insights from books, articles, and other podcasts I’ve explored along the way. Every piece is crafted to ensure you gain real-world, applicable strategies to navigate this exciting chapter of your professional life. Starting a business after 60 is an opportunity to turn years of experience into a profitable and fulfilling career. By leveraging industry expertise, professional networks, and problem-solving skills, experienced professionals can build sustainable businesses that provide real value. My latest articles explore how to create a thriving business without burnout and how outsourcing can help independent professionals scale effectively. We also dive into how to leverage your career capital to position yourself as a trusted authority and build a business that truly meets market needs. Read: Building a Thriving Business After 60—Without Burnout Marketing & Personal Branding A strong personal brand and compelling marketing strategy are essential for attracting the right clients. This month, we cover how to establish a distinct and authentic personal brand, as well as how to craft irresistible offers that make it easy for clients to say “yes.” Read: Personal Branding for Independent Professionals Future of Work & AI AI is not a threat—it’s a tool that can enhance productivity, creativity, and efficiency for independent professionals. Learn how to integrate AI into your workflow and maximize its potential to grow your business. Read: AI as Your Business Partner—How Independent Professionals Can Thrive in the New Work Era Work-Life Balance & Transitions Freelancing and self-employment allow for greater flexibility, but success requires intentional work-life balance. We explore how professionals over 60 are redefining retirement and thriving in the freelance economy. Aging & Well-Being Work doesn’t have to stop at 60—it just evolves. Many professionals are choosing to stay engaged through meaningful, flexible careers. We discuss why retirement is being redefined and how professionals can maintain purpose, financial security, and cognitive vitality. Read: Rethinking Retirement: Why Work & Purpose Don’t End at 60 Support & Well-Being Success isn’t just about business—it’s also about resilience, motivation, and avoiding burnout. We highlight strategies for managing stress, staying connected, and sustaining a fulfilling career. Read: Building a Thriving Business After 60—Without Burnout To read more on these topics head to The Wisepreneurs Insights Hub Please spread the word about the Wisepreneurs Newsletter, the podcast and my website, and if you are interested in building a business that works for you with expert support, or know someone who may need a customized marketing strategy, personalized business coaching, or a focused strategy call, I’m here to help. Stay curious, stay healthy, and keep thriving Nigel Rawlins Check out all the Wisepreneurs Podcasts |
Wisepreneurs Newsletter: Thrive at 60+ with Purpose & Strategy
Support for Women EntrepreneursWomen 60+ building independent careers every Tuesday. Ationable insights to redefine success. Purposeful Growth: Sustainable business strategies. Authentic Branding: Build trust. Smart Tools: AI & digital tools for productivity. Mental Sharpness: Stay vital. Reinvention: Inspiring stories. No fluff—wisdom from 68+ podcast episodes. Subscribe now!
Hello Reader, Welcome to Wisepreneurs Weekly—soon to be Wisepreneurs Fortnightly. From now on, you’ll receive these insights every two weeks to give you more breathing space, and more time to act on what matters. Episode 88 with Tomáš Baránek drops Friday, May 23 Tomáš, a Czech publisher and “life hacker,” returns after Episode 41 with a compelling take on networked cognition—the power of thinking together to spark innovation and build thriving ventures. Why tune in? At 53, Tomáš leads a...
Hello Reader, Welcome to this week’s Wisepreneurs Weekly Newsletter, where I aim to empower you to redefine work as a vibrant, purpose-driven pursuit. I’ve often shied away from the word empowerment due to its buzzword status, but here I'm using it to mean equipping you with actionable tools, deep insights, and confidence to shape your next chapter with purpose. Through context-specific resources and networked collaboration—teaming up through dynamic relationships and technology to share...
Hello Reader,This Week’s Focus: Relational Branding & Thought Leadership — Building Your Authentic PresenceRelational Branding & Thought Leadership is about crafting an authentic brand through contextual storytelling, helping you attract ideal clients with trust and influence. As a Wisepreneur, your crystallized intelligence—the deep knowledge, skills, and wisdom gained over decades—sets you apart. Unlike younger professionals, your ability to draw on years of experience gives you a...